Sony Pictures chairman and CEO Michael Lynton, speaking at ShoWest this past Monday, announced his support for healthier snacks to make their way into theatres.
You can read Variety's article on it here.
I think its a smart and overdue idea. Lynton cites a recent poll of movie goers in which a majority of parents would buy healthy snacks if they were offered, with 42% of those polled saying they would visit theater concessions more often.
Um . . . duh?
However, this is just talk, we'll see if anyone actually gets behind their words. I am glad to see that its more popular to advocate for healthy food reform.
Saturday, April 24, 2010
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